Family-owned · Genesee Plaza
Repairs, custom design and fine diamonds, made and cared for right here in our shop, with honest advice and never any pressure.
4.5
Family-owned and local
Repairs and sizing done in our shop
Custom rings and one-of-a-kind pieces
Honest advice, never pressure
Serving San Diego for over 10 years


Our shop
J B Jewelers is a family-owned jewelry store in Genesee Plaza, Clairemont, serving San Diego for well over a decade. We repair, size, clean and custom-make fine jewelry right here in our shop, and our cases are filled with diamond engagement rings, tennis bracelets, pendants and earrings in yellow and white gold.
Customers come back to us for honest advice, no pressure, timely work and the same care for every piece, whether it is a quick watch battery or a custom engagement ring.
What we do
From a quick ring sizing to a one-of-a-kind custom piece, bring it in and we'll take care of it.
Expert repairs done right here in our Clairemont shop: broken chains, clasps, bent or worn shanks, prong re-tipping and tightening, stone replacement and solder work, all handled with care.
Rings sized up or down quickly and cleanly so your favorite pieces fit just right.
Bring us your idea, sketch or heirloom and we will design and make a one-of-a-kind ring, pendant or piece that is entirely yours.
A beautiful in-house selection of diamond solitaires, three-stone rings and pave settings, plus custom engagement rings and wedding bands.
Diamond tennis bracelets and necklaces, bangles, pendants, hoops and stud earrings in yellow and white gold.
Looking for a specific stone or piece? We will source it for you.
Loose stones set and prongs tightened or rebuilt to keep your diamonds secure.
Professional cleaning and a careful check of settings and clasps to keep your jewelry sparkling and safe.
Watch battery replacement, band adjustments and watch repairs, with watches available in store.
Give inherited or outdated jewelry new life in a fresh setting designed around your stones.
Personalize rings, pendants and bracelets for a gift that lasts.
Have a question?
Call the shop and talk with us directly.
(858) 541-7649
From our cases
Solitaires, three-stone rings, tennis bracelets, bangles and hoops in yellow and white gold. Stop in to see the full selection.









Our foundation
“It is refreshing to find a local jeweler you can truly trust.”
— playtone 22, Google review
Generations of San Diego families bring us their engagement rings, heirlooms and everyday favorites. We earn that trust one piece at a time.
Google reviews
Based on 21 Google reviews
“I cannot say enough good things about this jewelry store and its owners. Both owners, Javier and Cecilia, are incredibly friendly, knowledgeable, helpful, and, most importantly, honest. You never feel pressured or like they are trying to upsell you. They genuinely take the time to listen, answer questions, and help you find the right solution.
I was worried when a jeweler I cherished went out of business several years ago but then I found Javier and Cecilia. I'm so grateful I did.
What really stands out is that they treat every customer and every piece with the same level of care, regardless of whether it is a high-value purchase or something small. They go out of their way to accommodate their customers, even when there isn't necessarily much in it for them. That says a lot about the kind of people they are and the way they run their business.
It is refreshing to find a local jeweler you can truly trust. Their expertise, integrity, and exceptional customer service are hard to come by these days. I highly recommend them and will absolutely continue to bring my jewelry needs to them!”
“We have been going to JB Jewelers for the last 5+ years. When I say that they are a phenomenal jeweler I truly mean it. We have had them do a variety of work including cleaning, new purchases, sourcing, and repairs - all of which were done promptly, with great communication and to a high degree of quality. Javier and Cecilia are always super welcoming/kind and I couldn't recommend them and JB Jewelers more!”
“Javier has made multiple pieces of jewelry for me. I have had nothing but great experiences with he and Cecilia. I wouldn't trust anyone else with my rings, necklaces, etc!”
“Been doing business here for over 10 years. Best people here! Honest and trustworthy!!”
“The owners are very kind. Excellent products and amazing customer service. They sold us a really nice ring. I always try to support family owned businesses. Thank you so much!”
“Javier and Cecilia were so kind and welcoming, I’m hoping to get a ring custom made with them asap they had a lovely collection in house as well”
“Very good experience will buy all jewelry and watches here.”
“Walked in and out in 10 min. Great service. Thank you”
Visit the shop
4223 Genesee Ave Ste 112, San Diego, CA 92117
Suite 112 in Genesee Plaza (ground floor), Clairemont; near Wells Fargo Bank, with plaza parking and wheelchair-accessible parking and entrance.